Monthly Archive
The Caribbean you have been looking for
Meeting with members of the St. Vincent and the Grenadines Hotel and Tourism Association this week, we were struck by the willingness of everyone to be actively involved in re-purposing their website. We quickly realized that this truly is a community project.
No one was at the table for show. All offered insight or asked hard questions about the process and what we as professionals can offer. They were not shy alerting us to the challenges we face in shaping a project where stakeholders are many and managing expectations is tricky. But they communicated clearly that they want a website with sensible information architecture and smart content. It was perhaps the best give and take we have encountered in a discovery meeting.
Branding An Initiative To Retrain Banana Workers
Sometimes we get an assignment whose public good is so compelling it brings not only professional satisfaction, but also pride in a national effort. Such can be said of our involvement with the European Banana Sector Retraining Programme. Panmedia will brand the project and design its messages for stakeholders and participants.
Heart Trust/NTA is implementing the 15-month initiative to give new skills to those left unemployed by the decline in the banana industry.
As EPA Ink Dries
What’s Next for the Caribbean’s Creative Industries?
"A good friend of Panmedia’s, Josanne Leonard, has an insightful take on how the CARIFORUM-EU Economic Partnership Agreement will affect the Caribbean's creative industries. Josanne is a media, communications and entertainment consultant and Chair of the Caribbean Creative Industries Business Forum, an informal industry network of regional entertainment professionals.
We share our blog space sometimes with partners, associates and friends, but this article commands space in our news section. Enjoy".
- Knolly Moses
We have noticed lately that 
