October 09, 2018
Want to find something important on social media? #HashtagIt. Want more people to see a post? #HashtagIt. So how did hashtags get so popular and how should we use them? With millions of images and text shared every second on social media, it’s hard to stand out. Hashtags make is easier for...
September 21, 2018
Many of us are expert at using social media to pass time and relieve boredom. We reach for our phones and scroll through our feeds, read silly posts, watch humorous videos, catch up on celebrity gossip, and let our minds go numb for a minute. An hour later, we feel guilty as hell knowing we’...
September 07, 2018
We hear it all the time, “representation matters.” But this idea isn’t just for television shows and entertainment outlets, it holds great import for businesses and brands. Too often, brands and businesses use stock photos instead of local imagery just to look worldly. The...
August 16, 2018
There have long been calls for us to support brand Jamaica and buy local. This helps economic development and consumers who escape import and duty costs. To support this worthy effort, we offer five reasons to buy Jamaican.  1. Save Some Cash: Groceries are already expensive. So head...
August 13, 2018
Sir Vidia Naipaul hurled insults at the developing world that can be easily rubbished. But not one word he wrote can we find out of place in his sentence or his logic. Naipaul gave every West Indian who needed it the confidence to write. He did it with such ease we all assumed writing as a super...